The #softandfluffy project was a collaboration between People’s Voice Media, University of Huddersfield and Creative Minds, designed to find new ways of evaluating so-called “soft and fluffy” creative activities that support mental health and wellbeing. 

Our Role

People’s Voice Media trained a network of Community Reporters from across Yorkshire who participated in creative activities. Working with people with disabilities, mental health issues and different social and economic issues, we captured a diverse set of lived experience stories on the role that creativity plays in peoples lives and worked with the storytellers to curate the findings into an evaluation report. The stories gathered can all be found here.